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From the Newsroom

Our self-storage investment strategies are making headlines, explore expert commentary and recent media coverage of this booming asset class.

Trump admin proposes 401(k) funds toward home down payments

1/19/2025. (NewsNation) — The Trump administration says its new housing plan would let U.S. workers withdraw from their 401(k) retirement funds.
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Strategic Evolution in Self-Storage

1/16/2025. The self-storage industry has changed rapidly in recent years, forcing operators to adjust their strategies in response to rising interest rates, more complex...
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Hearthfire Holdings Announces Landmark Year of Expansion

1/5/2025. Hearthfire Holdings, a vertically integrated real estate development and investment firm focusing on Class-A self-storage...
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How Hearthfire is Blending Data, Capital, and Human Touch

1/7/2025. The challenges that have emerged in the real estate market in recent years have rattled the confidence of many investors....
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Reverse Your Thinking Guest: Sergio Altomare

1/2/2026. This week on Reverse Your Thinking, Mathius sits down with Sergio Altomare — Co-Founder and CEO of Hearthfire Holdings — for a timely conversation that challenges conventional thinking.
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The ‘Great Housing Reset’ is coming: Income growth will outpace home-price growth in 2026, Redfin forecasts

12/6/2025. Homebuyers may experience a reprieve in 2026 as price normalization...
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18 CRE Trends We’re Taking Into 2026

11/13/2025. These drivers popped up or sped up in 2025. And they're not going away. In the heat of the moment, it can be hard to separate lasting trends from fleeting ones. CPE asked experts to weigh in on the 2025 commercial real estate drivers
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Hearthfire Holdings: How Self-Storage Investments Deliver Stability, Growth, and Investor Protection

11/23/2025. How does Hearthfire Holdings deliver consistent self-storage investment performance with risk-conscious strategies and tech-enabled scalability?
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Self-Storage Investment Strategy, Market Resilience, and Diversified Growth

11/13/2025. How does Hearthfire Holdings leverage self-storage’s resilience, diversified strategies, and technology-driven management to deliver stable, risk-adjusted returns for investors?
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Hearthfire Holdings Closes on Taylor, MI Class-A Self-Storage Facility

11/13/2025. Hearthfire Holdings, a private real estate investment firm with a focus on self-storage assets, today announced the successful closing of a recently constructed, Class-A self-storage facility
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Landowners are going all out to ride the multibillion-dollar data-center wave

11/13/2025. Big tech companies looking for another new data-center site might look no further than longtime classifieds platform Craigslist. One current listing for a “prime industrial campus"...
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Landowners are going all out to ride the multibillion-dollar data-center wave

11/13/2025. Big tech companies looking for another new data-center site might look no further than longtime classifieds platform Craigslist. One current listing for a “prime industrial campus"...
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Do You Really Need Self Storage Security? Operators Explain When It’s Worth It

11/10/2025. When you’re choosing a self storage facility, security should be near the top of your checklist. The things you store — whether they’re personal keepsakes, family furniture, or business stock...
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Homeowners Spend More Than 6 Years Saving for a Down Payment, but Is That Too Little Too Late?

11/4/2025. Speaking on long-term financial strategy, Sergio Altomare of Hearthfire Holdings notes that while saving for a home takes discipline, overfunding a down payment can limit flexibility.
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Hearthfire’s Sergio Altomare Breaks Down the Rising Investment Potential of Self-Storage

11/1/2025. As markets evolve, Sergio Altomare argues that self-storage stands apart for its adaptability, scalability, and reliable performance — qualities that have fueled Hearthfire Holdings...
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A National Wake-Up Call: Sergio Altomare on the Urgent Need to Fix Social Security

10/27/2025. Speaking on the looming Social Security shortfall, Sergio Altomare cautions that without reform, the system’s collapse could further divide the economic landscape...
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A National Wake-Up Call: Sergio Altomare on the Urgent Need to Fix Social Security

10/27/2025. Speaking on the looming Social Security shortfall, Sergio Altomare cautions that without reform, the system’s collapse could further divide the economic landscape...
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Hearthfire Holdings Redefines Real Estate Investing With Its Wealth Multiplier Strategy

10/16/2025. Through their Wealth Multiplier Strategy, the Altomares focus on more than just returns — they’re building lasting relationships and aligning values with investors to create generational...
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Hearthfire’s Sergio Altomare on the Risks of Refinancing Too Soon Amid Market Uncertainty

10/14/2025. "As headlines shift with every Fed decision, Sergio Altomare urges homeowners to stay grounded—warning that refinancing before the numbers truly make sense can lead to higher costs, not savings."
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Hearthfire’s Sergio Altomare Explains How PMI Can Be a Strategic Tool for Homebuyers

10/7/2025. As buyers face high interest rates and tight affordability, Sergio Altomare offers perspective on how PMI can be a smart financial bridge, helping homeowners qualify...
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Understanding the True Cost of Refinancing: Insights from Hearthfire’s Sergio Altomare

9/17/2025. “The type of loan matters, and borrowers should always weigh the costs against the actual time they plan to stay in the home,” said Sergio Altomare,
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Understanding the True Cost of Refinancing: Insights from Hearthfire’s Sergio Altomare

9/16/2025. “The type of loan matters, and borrowers should always weigh the costs against the actual time they plan to stay in the home,” said Sergio Altomare,
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Hearthfire Holdings Expands Tampa Bay Expansion with Hudson, FL Acquisition

9/16/2025. Hearthfire Holdings, an institutional-quality real estate investment firm that invests in self-storage properties...
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Hearthfire Holdings announces promotion of Peter McDaniel to Chief Development Officer

9/9/2025. Hearthfire Holdings, a leader in direct access institutional-grade self-storage assets, announces the promotion of Peter...
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Hearthfire Holdings Innovates Real Estate Investment with Self-Storage Opportunities

9/15/2025. In the investment world of 2025, we are regularly bombarded with the promise of wealth-building opportunities. Social media is rife...
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15 Creative Business Sign Ideas That Will Attract More Customers to Your Store

9/11/2025. Our Director of Growth, Marketing, and Sales Strategy, Kateri Foley, shared a creative insight on event activations...
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Is AI Integration
a Threat to Your Company’s Autonomy and Security?

9/9/2025. Discover how AI integration can impact business autonomy and security. Learn the risks, challenges, and ways...
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The ‘Marry the House, Date the Rate’ Strategy Is Backfiring on 2025 Homebuyers

8/28/2025. The “marry the house, date the rate” approach gained momentum in recent years, as homebuyers hoped landing a house...
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2nd Hour Eye
On Real Estate

8/23/2025. Tune into ‘Eye on Real Estate’ with Dottie Herman featuring Lucas Ferrara, every Saturday morning at 10am EST
Listen to the Podcast here

Hearthfire Holdings Introduces Upscale Self-Storage Investment in Detroit Metropolitan Area

8/15/2025. Philadelphia-Based Firm Capitalizes on Detroit's Economic Resurgence and Expands Midwest Presence
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Hearthfire Holdings Introduces Upscale Self-Storage Investment in Detroit Metropolitan Area

8/15/2025. Philadelphia-Based Firm Capitalizes on Detroit's Economic Resurgence and Expands Midwest Presence
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Corinn Altomare is Building a More Trustworthy Path to Wealth Through Real Estate

8/14/2025. The financial industry is often defined by short-term windfalls, complexity, and hype. Corinn Altomare and her husband...
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Why the market is shrugging off Trump's firing of the BLS chief

8/4/2025. August kicked off with a shocker, with Donald Trump firing the head of the Bureau of Labor Statistics after a less-than-rosy July employment report. The move sparked prognostications about untrustworthy government data...
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ADP Jobs Report Shows 104,000 Gain in July, Topping Forecasts

7/30/2025. Private‑sector payrolls rose by 104,000 in July, according to data released on July 30 by human resources management company ADP, outpacing economist forecasts and marking a sharp rebound from June’s revised 23,000 decline...
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You Co-Signed the Mortgage—Are You On the Hook for Capital Gains Tax?

7/24/2025. The road to homeownership remains challenging, as inflation, mortgage rates, and home prices are all still high. The median existing-home price in June was up 2% from one year ago...
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The Secrets to Resilient Investment Amid Economic Uncertainty: Real Estate Expert Sergio Altomare Tells All

7/9/ 2025. Researchers from Stanford and Northwestern report that Americans’ level of economic uncertainty shot up at a nearly unprecedented rate this spring...
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1 Investment
Many Money Experts Agree On

6/26/ 2025. Everyone’s got a different investment strategy, but many experts agree that diversification is key to long-term success. One of the most commonly recommended ways to do this? Invest in the S&P 500.
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What It Takes To Be Considered Wealthy in 2025—and How Real Estate Can Help

7/17/2025. Money can’t buy happiness, but perhaps real estate can. The meaning of what it takes to be wealthy can vary based on individuals’ perspectives and priorities. Yet, the Charles Schwab...
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Trump points to easing inflation numbers, but Americans still face high prices, reduced purchasing power

7/9/2025. High prices, reduced purchasing power and heavy debt loads confront many American households even as year-over-year government numbers show...
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Renters Outnumber Homeowners in Hundreds of US Suburbs

6/22/2025. For decades, Americans seemed to follow a simple rule when it came to living arrangements: Rent an apartment in or near the city when you’re single in your 20s,
then put down roots
in your own home...
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Trump points to easing inflation numbers, but Americans still face high prices, reduced purchasing power

7/9/2025. High prices, reduced purchasing power and heavy debt loads confront many American households even as year-over-year government numbers show...
Read full article here

6 Warning Signs of a Recession and Where the US Economy Stands.

7/2/2025. Finance expert George Kamel of Ramsey Solutions recently broke down six warning signs of a recession. “The question is not if another one’s coming — it is when,” he said in the YouTube video. “Recessions are a normal..
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